At AWS, there was an engineer who became the face of Elastic Beanstalk after spending more time on Twitter and Stack Overflow than he did coding. The result?

At AWS, there was an engineer who became the face of Elastic Beanstalk after spending more time on Twitter and Stack Overflow than he did coding. The result?

I can already hear the collective groan from developers everywhere.

I can already hear the collective groan from developers everywhere.

Your smartest, most logical engineers aren't failing to take ownership because they lack skills.

Your smartest, most logical engineers aren't failing to take ownership because they lack skills.

Building successful software companies requires exceptional talent at every level.

Building successful software companies requires exceptional talent at every level.

The same traits that make someone an exceptional engineer can sometimes make them a significant liability when it comes to team communication.

The same traits that make someone an exceptional engineer can sometimes make them a significant liability when it comes to team communication.

Let me tell you about a conversation I recently had with my friend Rachel that perfectly illustrates a crisis I'm seeing across the startup landscape.

Let me tell you about a conversation I recently had with my friend Rachel that perfectly illustrates a crisis I'm seeing across the startup landscape.

Have you ever noticed how many "revolutionary" products actually weren't the first of their kind?

Have you ever noticed how many "revolutionary" products actually weren't the first of their kind?

Have you ever noticed how different CTOs seem to have completely different jobs?

Have you ever noticed how different CTOs seem to have completely different jobs?

Finding yourself frustrated with endless requirement documents that still lead to misunderstandings?

Building scalable SaaS platforms requires more than just efficient engineering teams.

Technical leadership is a journey of constant evolution.

In 2018, I faced a familiar challenge that many technical leaders encounter - Amazon and Microsoft had recruited away my best developers, and another key team member received an offer I couldn't ma…