Zindoo by Nubiq

Well I thought i would have a look at another new mobile offering tonight.  And it looks like this time it's some software from the Irish company Nubiq which is a spin off company from Telecommunications Systems Software Group (TSSG).  Last month they launched their first product Zindoo.

Zinadoo is targeted at the average individual/organisation and doesn't require any programming skills. There are also many text based services around the site which users can customise to meet their needs and the needs of their customer.” 

This particular product was demonstrated alongiside the launch of dotmobi and they basically provide a quick and easy solution to provide a dotmobi complient mobile website.  They state:

“We are dotmobi's site creator tool of choice as we comply with all their "style guides" which are particularly focused on usability issues.”

 

Well after that I thought I should have a look and see what all the fuss was about. On the surface it looks like a nice solid product with a definate market potential in the fact that it is fully dotmobi compliant.  The only big issue that I had was that you have to re-write all the content and then re-publish it to your site.... What I would love to see with this software is something that can feed in the blog rss feeds and then configure them automatically to be dotmobi compliant.  Somewhere else that this software could go is to mobilise people's flickr feeds to dotmobi format.  It's great for the individual who just wants a site that is dotmobi compliant with no fuss and who doesn't mind manually editing it etc themselves.  But most people don't have the time or inclination to do that.

 

The editing tools are very basic which is great for the basic user, but anyone with any technical ability will get frustrated by it, especially with the image bits, as it doesn't allow you to resize images to fit the screen.

 

The outcome from my first attempt to use this software to create a mobile version of my www.sarahblow.com site can be found here: http://sarahblow.zinadoo.com it's not very good, and can't link outside of the site to external sources without recreating each page within zinadoo... I couldn't be bothered to mobilize my CV, blog etc... but it gives an idea of where the limitations are and also what you get out at the other end.

Mistakes of the Mobile Marketer!

I got an e-mail this morning from a marketing manager who was advocating their new service. They even offered a free trial of the software, so I thought hey, why not.  If it's good then I may actually write about it. 

"Just a quick heads up on a brand new service for cell phones (www.YouMail.com) that I think your readers will get a kick out of!    YouMail allows you to record unique customized voice mail greetings based on caller ID.  Imagine one greeting for your mom, another for your wife and more for each of your close friends or top clients.  All other callers receive your regular greeting.  

They have a couple other great features including forwarding your cellular voice mail to any email address (drunk dialers beware!) as well as DITCHMAIL, where you record a message for an individual and then hang up on them!  (Great for ex's or telemarketers).

Service is free during the beta (available in the US on Verizon, Cingular and T-Mobile).  Check it out at
www.youmail.com. "

Well it turns out that they haven't done their homework.  I don't live in the US and as such their trial doesn't work for me.  It classes my mobile number as invalid!

So all in all... a bad move.  I would have loved to have a play with the service to see if it was any good.  I would probably even have reviewed it etc.  But people need to realise that the world is not limited the US and that there are other English speaking countries out there.  Mobility and the internet are not just a US phenomenon and if you are going to do an online beta test, at least internationalise it. (please!)

Companies such as this should only contact me with details of new mobility products that all my readers can benefit from, and not just the US ones.

«October»
SunMonTueWedThuFriSat
24252627282930
1234567
891011121314
15161718192021
22232425262728
2930311234