Will Apple buy TiVo?

Everywhere you go you see talk of Apple buying TiVo. CBS MarketWatch reports:

Research firm Janney Montgomery Scott said a short squeeze is also likely pushing the stock higher. However, "Apple is definitely on our list of plausible buyers, given that computer manufacturers could use TiVo's brand as a centerpiece on their "Media PC" strategies," said analyst William Kidd. Apple is not Kidd's first choice of buyer, since much of TiVo's value lies in its brand and technology and Apple has one of the strongest brands in the country.

Reuters reports:

TiVo's chief executive, Michael Ramsay, has said the company is not for sale. But with a market capitalization of only $300 million, analysts figure the company might be an easy target, perhaps from consumer electronics makers to media companies looking to bolster their video services.

Reuters goes on to speculate that other possible buyers include: Time Warner, Comcast, Sony and Liberty Media. My money's on Libery Media since I haven't heard of them, Sony's clueless, and the cable giants are happy to provide substandard PVRs and overcharging their customers. Heh.

posted @ Wednesday, February 23, 2005 7:09 PM

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