Brian Tinkler

HuntingBluejays

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I’m sure you’ve all seen Microsoft’s latest marketing campaign to motivate people to upgrade from older versions of Office to version 2003.  Well, in case you haven’t, they show a bunch of strange looking business people with dinosaur heads acting foolish and wondering what the hubbub about Office 2003 is – after all, they’re content with the old Office.  You can see some of their marketing stuff here.

One cool piece of marketing they’re attempting is to have you take a quick quiz online to test your “Personal Productivity.”  Just as a quick pointer, it’s based on a quiz developed by a “time management” expert named Dr. Larry Baker.  You can read more about the study, including an interview on Microsoft’s PR site.  If you’re interested in taking the quiz, it’s available at: http://us.microsoftofficeppc.com/overview.aspx.  It takes about 5 minutes to complete and is designed to deliver a productivity potential score.  Yeah, sounds like a strange metric to me too.  However, I can’t complain with it considering I can now officially state that I am a “Personal Productivity Expert”!

While much of this site is aimed at selling Office 2003, I’ve decided to start posting some true personal productivity tips & tricks on my blog.  You know, it seems that everyone develops a theme to their blog, and it’s about time my blog took this form.

So, first – go out and take this quiz and see where you’re at.  Then check back and I’ll have a bunch of new ideas to share with you.

 

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posted on Wednesday, March 16, 2005 1:30 AM