Rocking all over the world:
Microsoft brought up the subject about an external HD-DVD device for Xbox 360 at E3 last week. The company didn't reveal any information about the pricing of such peripheral. However, yesterday Gamesindustry.biz reported that retail sources had informed them about Microsoft planning on a HD-DVD add-on for Xbox 360 which combined with the console would be cheaper than upcoming PS3.
In the UK, Sony's PlayStation 3 is estimated to hit the price spot around £400, while Xbox 360 retails for £279 and the Core System version for £209. This gives Microsoft £130 (approximately $250) for the HD-DVD player. The Xbox 360 HD-DVD drive uses the Toshiba's next-generation DVD standard, while the Blu-Ray drive built-in PS3 uses Sony's competing HD-DVD standard, which is expected to win the war, due to its strong support from movie studios.
Several analysts have commented on the HD-DVD subject, and for example Michael Pachter of Wedbush Morgan Securities, a respected industry analyst, has suggested that the success of Blu-Ray drive will very much determine the success of PS3. If the Blu-Ray becomes "an expensive and unappealing component" it'll be a big burden for the whole lifespan of the console.